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Nicole Thomas | Episode 1058
Nicole Thomas is a high school Ceramics Teacher by day and a Potter by night. Each summer season, Nicole takes a deep breath before diving deeper into her home studio practice. Nicole’s wheel-thrown ceramics focuses on incorporating her Signature Style with a colorful surface full of movement and visual texture.
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What is a pin on Instagram?
I pin on Instagram is when you take content that you have posted and you pin it to the top of your profile page.
How many are you allowed to pin at any given time?
You can pin three different pieces of content at the top of your Instagram page.
What does that visually do to your page?
So the thing that is interesting about pinning content to the top of your Instagram profile is it gives you an opportunity to highlight the three most important things that you want people to see when they come to your page.
It’s an opportunity to show people where else they can find you and what other offerings you have for them besides what you are offering on your page.
If I make a pin is it forever?
No, it’s not forever. You can change them out as often as you want to. And you can curate the pin to be whatever you want it to be. So something that is interesting is a lot of the time if creators have content that go viral they will pin that viral piece of content to the top of their page. So when you visit their page you will see that content. I don’t prefer to use that strategy because I think that is a piece of content is going to go viral the algorithm is already going to roll that content around out to people so pinning isn’t going to do much to boost it. But having one of your offerings at the top of your page will show someone that did come to your profile through a viral reel what else you have to offer them. For example I have pinned the supplies I use from Amazon, my Etsy shop, and my YouTube videos.
So you pin things for other kinds of content and other places of engagement?
Absolutely. One of the key words that people sometimes use would be funneling. So you could pin those first three pieces of content to funnel people to where you want them to go next.
How does a person go about pinning a post on Instagram?
If you want to pin a post of Instagram you can make your Instagram post with still photos or you can make a reel. You can post that piece of content and once the piece of content is posted you can tap the little three circles in the top right hand corner and you will see an option to pin it to the top of your profile and then once you do that that piece of content will stay in one of the top three squares at the beginning of your profile until you decide to unpin it or replace it.
What do you do when you are not teaching or making?
That’s a great question. When I am not teaching or making I do a lot of hiking. I do a lot of road trips with my husband and our yellow lab, Lacy. And I also do a lot of cooking. I have always been interested in food and nutrition and being active but recently I have started joking around with people and telling them I want to make art until I’m a hundred years old and I feel like if I speak it out into the universe it will happen. But more important than that I also need to be taking care of my body so I can be making art until I’m a hundred years old. Just like staying active, walking my dog, trying to focus on cooking healthy meals as much as I can. Those are the things I focus on when I am not teaching or in the studio making work.
Book
Art and the Fear of Making
Contact
Instagram: @classicclayworks